World's first Google Translate Tour


Google introduced Google translate 11 years ago. More than 200 million people use this powerful tool to communicate or even to know learn other languages. With over 103 languages, it uses neural machine translation, it translates the whole sentence instead of individual pieces. During a translation, it looks for patterns in millions of documents to help decide on the best translation.

Google continuously re-imagining to make the tool more powerful and usable. Google is now presenting Translate Tour in which up and coming Swedish indie pop group Vita Bergen will be using Google Translate to perform their new single "Tand Ljusen" in three different languages-English, Spanish and French-on the streets of three different European cities.

Translate tour idea popped out from the music industry in Sweden which is the best exporters of hit music in English. With artists such as Abba, The Cardigans, and Avicii rising, there may still be a lot of talented Swedish artists who may yet not have recognized and they deserve bigger than that. In a couple of days, the band will set off to London, Paris and Madrid to sing their locally adapted songs in front of the eyes of the public. With the aim of spreading Swedish culture, it is taking advantage of neural machine learning and improved version of Google Translate. Each performance is open to public and songs are released on Spotify and YouTube.

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